Functional ingredients: Help promote overall health: Extra Strength Our fish oil contains the richest source of omega-3 fatty acids to help support your cognition, core, immune system, and bones and joints. Optimum Absorption, No Fishy Odor: Enteric coating provides better absorption and helps deliver the full benefits of fatty acids; our advanced clarification process makes it easier to swallow after a fishy odor or burping 100% Non-GMO, ADVANCED PURIFICATION: We only source fresh, wild-caught fish, not farm-grown fish; we also purify our fish oil using molecular distillation to remove heavy metals and PCBs. You can get a better start here: Our mission is to inspire people to be their best selves, and we can help you get there.